{"id":9028,"date":"2023-11-07T11:38:14","date_gmt":"2023-11-07T11:38:14","guid":{"rendered":"https:\/\/hn.endesarrollo.pro\/4th-hn-distributor-conference-istanbul-2023\/"},"modified":"2026-04-27T10:26:01","modified_gmt":"2026-04-27T10:26:01","slug":"4th-hn-distributor-conference-istanbul-2023","status":"publish","type":"post","link":"https:\/\/hn.endesarrollo.pro\/fr\/4th-hn-distributor-conference-istanbul-2023\/","title":{"rendered":"4th H&#038;N Distributor Conference, Istanbul 2023"},"content":{"rendered":"\n<h3>Business Boosts<\/h3>\n<span lang=\"en-US\">Have you ever boarded a time machine to look at your own potential future? We did at the 4<\/span><sup><span lang=\"en-US\">th<\/span><\/sup>Distributor Conference. 85 participants in total made this one a truly special event! Starting with a welcome dinner and a special appearance of three dancing Dervishes we took a deep dive headlong into three and a half days of genetic, biosecurity and business updates and a lot of interactive collaboration. And hard partying, too!\n<img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-25970 size-full\" src=\"https:\/\/hn-int.com\/wp-content\/uploads\/2023\/11\/foto-hn.png\" alt=\"\" width=\"1553\" height=\"932\">\nThree external speakers contributed their insights: Luis Carrasco, founder, and CEO of his agency AgriNews, spoke about achieving Marketing Excellence with digital marketing and social media. One thing to remember is to create regular appeal and plan social media campaigning ahead with the target audiences\u2019 needs in mind. We called it playtime in the afternoon and introduced our special edition of a popular board game we named \u201cTrivial Poultry\u201d to do a quiz across marketing, genetics, business, customers and markets and, of course, genetics of H&amp;N International.\n\nOur evening was spent on the Bosporus aboard a dinner ship with music and dancers entertaining. And the second day continued to move us forward fast and powerful.\n\n<img decoding=\"async\" class=\"alignleft wp-image-25966 size-medium\" src=\"https:\/\/hn-int.com\/wp-content\/uploads\/2023\/11\/foto-hn2-420x560.jpg\" alt=\"\" width=\"420\" height=\"560\">\n\nFormer director of Swiss BMILab and self-employed business coach Lutz Koegler led through a fascinating fast forward workshop catapulting eight small groups seven years ahead in time. What megatrends affect businesses? How can we prepare for them? How can we re-invent and develop our own business models? How can we be resilient and adaptable to future trends and market requirements all at the same time? Creativity was one key ingredient. And it was great to see how much of it each group applied to their virtual journey into seven years from now!\n\nThe afternoon saw us paying a visit to the two famous mosques of Istanbul, the Sultan Ahmet or Blue Mosque from the 17<sup><span lang=\"en-US\">th<\/span><\/sup><span lang=\"en-US\"> century and, opposite to it, the Hagia Sophia that was build some 1000 years earlier in the 6<\/span><sup><span lang=\"en-US\">th<\/span><\/sup><span lang=\"en-US\"> century, it\u2019s cupola often called an eighth wonder of the world. Traffic in Istanbul was against us, but boosted by energy we got off-and-on the bus again to dress up and head for the Gala-Party. And partying we did then!<\/span>\n\nThis evening culminated in the gala dinner and award giving ceremony for the best flocks of white and brown parent stock. In 2023 the \u201cArty\u201d, proudly named after our founder Arthur \u201cArt\u201d Heisdorf went to Agromix, Netherlands for the best white flock parent stock. The best brown flock parent stock is \u2013 again, for the second time in a row \u2013 to be found at Cabana Barhy, Argentina.\n\nRecovering from a rather short and colorful night our last half day started with wine again: Our last speaker about financial excellence knew all about the challenges and chances of leading a family company, establishing structures, taking decisions and creating a sense of belonging. Pedro Ruiz, CEO of iconic Spanish winery Alma Carraovejas led us through a fascinating journey of planting grapevine and thinking way ahead all towards the end-product customers will enjoy only years after.\n\nIntroducing all the many marketing tools and support we currently offer required a bit of a tour de force, as there are very many things we tried to highlight in very little time, including KAI and KAI personal trainings. KAI can turn anyone into an able staff member, one reason more to test it and book a free demo session with one of the appointed KAI ambassadors: Dr. Pratap Rananavare, Dr. Emilio Scappaticcio and Saskia Riedel. Too fast? Rewind and access the presentations in our campus.\n","protected":false},"excerpt":{"rendered":"<p>Business Boosts Have you ever boarded a time machine to look at your own potential future? We did at the 4thDistributor Conference. 85 participants in total made this one a truly special event! Starting with a welcome dinner and a special appearance of three dancing Dervishes we took a deep dive headlong into three and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9030,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[151,77],"tags":[],"class_list":["post-9028","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","category-news-room"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>4th H&#038;N Distributor Conference, Istanbul 2023 - H&amp;N International<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"4th H&#038;N Distributor Conference, Istanbul 2023 - H&amp;N International\" \/>\n<meta property=\"og:description\" content=\"Business Boosts Have you ever boarded a time machine to look at your own potential future? 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