{"id":9067,"date":"2025-03-24T11:06:28","date_gmt":"2025-03-24T11:06:28","guid":{"rendered":"https:\/\/hn.endesarrollo.pro\/interview-with-kelly-brannan\/"},"modified":"2025-03-24T11:06:28","modified_gmt":"2025-03-24T11:06:28","slug":"interview-with-kelly-brannan","status":"publish","type":"post","link":"https:\/\/hn.endesarrollo.pro\/fr\/interview-with-kelly-brannan\/","title":{"rendered":"Interview with Kelly Brannan"},"content":{"rendered":"\n<h3><strong>How to Hatch from Scratch<\/strong><\/h3>\n<strong>Kelly Brannan, Global Hatchery Specialist at H&amp;N International<\/strong>\n\n<img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-33791 size-medium aligncenter\" src=\"https:\/\/hn-int.com\/wp-content\/uploads\/2025\/03\/Brannan_2024-420x530.jpg\" alt=\"\" width=\"420\" height=\"530\">\n\nOur global team of veterinary experts of various kinds welcomes a new member: Kelly Brannan joined H&amp;N International in July 2024 as the new Global Hatchery Specialist fully dedicated to the best start in the lives of H&amp;N birds from \u2013 and even before \u2013 hatching.\n\n\u201cI was excited when I learned about H&amp;N, one of the oldest genetic companies in the world with this dynamic and diverse team! The brand turns 80 next year, and there\u2019s such a rich history in the company that\u2019s still growing strong-I\u2019m excited to be a part of it!\u201d\n<h3><strong>Animals everywhere<\/strong><\/h3>\nUS-born in 1981, Kelly spent her early years in the Sandhills region of North Carolina. Her introduction to agriculture begins early as her family ran a small farm with goats, chickens, and various other animals as well.\n\nShe recalls: \u201cI wanted to be a veterinarian, so I was always looking for opportunities to work with animals.\u201d\n\nThe fascination with chicken struck during her undergraduate studies at North Carolina State University, when she took a Poultry Science class as an elective. The class was taught by Dr. Carmen R. \u201cCarm\u201d Parkhurst, Department Head of Department of Poultry Science and author (with co-author George J. Mountney, 1988) of \u201cPoultry Meat and Egg Production\u201d.\n<h3><strong>A global career spawns<\/strong><\/h3>\nMeeting Carm was kind of karmic to her career: \u201cHe was such a fantastic teacher! He was also the head of the poultry judging team, which I joined and ended up qualifying for nationals! The competition was my first time travelling out of the state and the experience really opened my eyes to the opportunities available working with poultry!\u201d Brannan says.\n\nShe was amazed about the many aspects and opportunities available within the poultry industry: \u201cthe career options are so diverse! You can specialize in nutrition, food safety, health and welfare and many more. And even within a specific area, like the hatchery, you still have multiple disciplines: developmental physiology of the embryo, physics of heat transfer and ventilation in incubation, hen nutrition in relation to yolk content, and so much more! There are always new elements to consider that continue to broaden your knowledge!\u201d\n<h3><strong>Being where everything starts<\/strong><\/h3>\nAlready during her studies, she started working part-time with vaccination company Embrex in the early 2000\u2019s. A lot of their research was focused on their trademarked Inovoject machines, which involved incubation as the machines allow hatcheries to vaccinate during the transfer from the setters to the hatchers. \u201cThe idea that this was where it all started, that the first step to successful poultry rearing was the hatchery, was so intriguing for me\u201d, Brannan says.\n\n\u201cThen &#8211; and now &#8211; we\u2019re seeing rapid genetic change that pushes bird performance to its limit, yet incubation time remained set at 21 days. That\u2019s why both my Master\u2019s and PhD research focused on how do we optimize embryo development during incubation so that the chick is prepared for post-hatch performance.\u201d\n\n\u201cGenetic selection has made remarkable progress in the past ten years, with decreased time to market weight for broilers and increased layer production cycles. But incubation still takes 21 days-there\u2019s no room for error in the setter\u201d, says Brannan.\n\nPoultry had an even greater influence on her life when Brannan moved to South Africa to live with her husband. The two met in a chicken house when he was visiting a friend in the US, in the same laboratory where she was doing her studies. \u201cWe were weighing birds, and he thought I looked nice wearing a hair net, coveralls, and farm boots\u201d, she laughs. \u201cWe were both surrounded by the ubiquitous smell of chicken poo in the air, which in hindsight probably doesn\u2019t sound romantic!\u201d The couple, like H&amp;Ns founders Art and Mary Heisdorf, share the fascination of chicken. \u201cMy husband works in poultry nutrition, and we joke about whether the feed or the hatchery has the greatest influence on hen performance. Between you and me: It\u2019s the hatchery, obviously!\u201d\n<h3><strong>What\u2019s next?<\/strong><\/h3>\nBrannan says it\u2019s hard to predict the global future of hatchery, as each region has its own challenges. \u201cI think we will see a lot more automation in the hatchery, more implementation of in-ovo sexing technology, improvements in monitoring incubation conditions to better match embryo requirements, as well as the incorporation of artificial intelligence and the Internet of Things (IoT) to more objectively evaluate chick quality or to handle vent sexing\u201d, she explains.\n\nBrannan believes that there are major opportunities in combining production and quality data to optimize operation performance. Particularly in the hatchery, where a large amount of data is routinely collected. \u201cThere is often a delay between when data is collected and when it is interpreted. Here is where I see major opportunities in improving operational performance, especially with the potential for technology to improve the process of data collection and analysis\u201d, she concludes.\n<h3><strong>Hatchery-Know How systemized<\/strong><\/h3>\nThe requirements of the embryo remain the roughly the same in terms of temperature, turning, gas exchange, and ventilation as when the first hen sat on her nest. \u201cBut how we achieve the correct conditions will vary widely with machine type, breed, storage conditions, and hatchery facilities, just to name a few factors\u201d, explains Brannan.\n\n\u201cWith H&amp;N, I want to work closely with hatcheries to build a knowledge base of what the embryo needs in certain conditions and how we can achieve it at your specific operation.\n\nIt\u2019s critical to start with the \u201cwhy\u201d: Why temperature is important, why turning is critical, and so on. \u201cOnce that is understood we can adapt the \u2018how\u2019 to fit the operation and continue adapting as the hatchery grows and expands\u201d, outlines Brannan. \u201cThe hatchery is the foundation of long-term bird performance so it\u2019s critical to get the basics right.\u201d\n\nIn her new role she is looking forward to working with all the different hatcheries, learning about their specific challenges, and working with them to hatch the best H&amp;N chick possible!\n\nWith her entire professional and private life so saturated with chicken, what does a hatchery specialist do in her spare time? \u201cI like to be outdoors. We have a lot of beautiful natural parks here in South Africa. I also enjoy lifting weights and listening to music to relax at home!\u201d\n\nWe warmly welcome Kelly Brannan and wish her all the best for her new role!\n","protected":false},"excerpt":{"rendered":"<p>How to Hatch from Scratch Kelly Brannan, Global Hatchery Specialist at H&amp;N International Our global team of veterinary experts of various kinds welcomes a new member: Kelly Brannan joined H&amp;N International in July 2024 as the new Global Hatchery Specialist fully dedicated to the best start in the lives of H&amp;N birds from \u2013 and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9068,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[77],"tags":[],"class_list":["post-9067","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-room"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - 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